Law Firm Social Media Strategy

I am speaking at the Iowa Bar Association's Bridge the Gap seminar on May 9, 2013 on The Lessons I've Learned From Seven Years of Legal Blogging.

I am excited about the presentation as it is the first time I've spoken on legal blogging for a couple of years. I've given numerous presentations about social media and the law over the past several years but at the end of the day it's fun to discuss why lawyers should blog and how it can be done effectively.

I'd also suggest watching this short video on Law Firm Social Media Strategy from the LXBN Network. The video has a couple of excellent tips for lawyers to remember when using social media.

  1. Make sure your social media efforts line up with the rest of your client development strategy.
  2. Provide value on the subjects and industries where your clients are looking for it.

 

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