If you’re not a risk-taker, you should get the hell out of business.

– Ray Kroc

I read the above quote today, and wondered, is this true? Do you really need to be a risk-taker to be in business? And, if you don’t take risks you should actually get the hell out of business. Because as a business lawyer, our whole being is about reducing risks for clients, not advocating for it.

Continue Reading Do You Need to Take Risks to be in Business?

I am excited to announce that I have been a part of a pilot project through the Iowa Secretary of State’s office which now enables our law firm to offer online fast track limited liability company (LLC) and incorporation filing services. Now it is more convenient than ever to get the legal assistance you need in setting up your Iowa business. Not only can you get legal advice you deserve from an Iowa business lawyer when you set up your business but you’ll be able to get that filing completed immediately rather than waiting for days or weeks before your business entity is actually registered.

Continue Reading Iowa LLC and Incorporation Fast Track Filing Services

On our new Brick Gentry Trial Team Blog I write about how the $500,000,000 settlement Michigan State is paying to the young women sexually abused by Larry Nassar sends a strong message to business and organizational leaders.


I know it is a really simple message. But organizations consistently minimize, hide or ignore bad behavior. It is incumbent upon organizational leaders to step up and do the right thing when wrongdoing occurs.

One of the things I hear over and over from distressed franchisees is that they purchased a franchise because it was a “proven business model.” Now, I don’t blame most franchisees for this thought process as they head into their franchise business purchase.  The franchise industry has done a remarkable job of marketing itself where people are preconceived to believe franchises are proven business models. Second, some franchises have been in business for a long time which naturally leads someone to believe it is a proven business model. After all, a franchise would not be in business for a long time if it were not proven, right?

Continue Reading Buying a Franchise: Is it Really a Proven Business Model?

This article on how 5 Successful Owners Tell How They Spot and Run a Successful Franchise is from Australia but just because it is from “Down Under” doesn’t mean the words of wisdom aren’t applicable in the United States. One of the better ideas I took from this article is the importance of local engagement. I think a lot of times franchisees are attracted to a franchise because it may be a regional or national brand, which is understandable, but ultimate success is still determined on how well you connect your franchise business to the local community. As one of the experts quoted states:

“The most successful franchises often demonstrate the highest commitment to engaging with local communities both online and offline, creating value for existing and new customers through sharing customer stories/experiences, value-add promotions and retention campaigns – which may need to differ depending on the local catchment.”

Another point to strongly consider is the franchisor’s unique selling point. You need to know your competitors and the nature of the LOCAL market. What works in San Diego may or may not work in Des Moines, Iowa.

Hat tip to Joel Libava a/k/a The Franchise King for posting this article. Be sure to check out his Franchise Business University online.


I saw an interesting blog post from Brian McGinnis of Fox Rothchild that Minnesota is considering a sweeping change in its sexual harassment laws. The proposed change states,

An intimidating, hostile, or offensive environment … does not require the harassing conduct or communication to be severe or pervasive.

McGinnis does a nice job of explaining just what this may mean for businesses and the flood of exposure that may come as a result of removing the severe and pervasive standard.

Will such language changes make its way to Iowa? With the recent cases involving sexual harassment in our state government, there’s no question that more attention will be devoted to the issue. Currently, Iowa law says for state employees “sexual harassment” means persistent, repetitive, or highly egregious conduct directed at a specific individual or group of individuals that a reasonable person would interpret as intentional harassment of a sexual nature, taking into consideration the full context in which the conduct occurs, which conduct threatens to impair the ability of a person to perform the duties of employment, or otherwise function normally within an institution responsible for the person’s care, rehabilitation, education, or training. With claims on the rise due to the #MeToo movement and our governor calling for an independent review of harassment at a state agency, it is not out of line to think Iowa and other states could see similar changes as proposed in Minnesota in the near future.

What does this mean for your business? See my article written in January discussing the rise of sexual harassment claims and what you might be able to do as a business owner to not only avoid liability, but also better your workplace. Don’t bury your head in the sand. Move quickly to stay on top of training and educating employees on harassment and discrimination issues, or you may potentially pay a far greater price than the training and education will cost.

I had the distinct pleasure of being interviewed by Joel Libava (aka “The Franchise King”) for his exclusive article on buying a franchise. It was a fascinating article for me as well because Joel interviewed fellow franchise lawyers Charles Internacola and Josh Brown. They really had some great insights you won’t want to miss.

If you are considering a franchise it is a great article to read.

I recently saw an interesting TED talk on how to be a great leader from Simon Sinek. In the talk he told a story about a business owner who refuses to fire any employees for poor performance. Instead, the company coaches their employees to perform better.

Imagine if franchise operations followed the same philosophy and did not terminate franchisees for poor performance.

In my experience many franchisors do the exact opposite. I usually see little effort to coach up and improve the performance of poorly performing franchisees. Demands are generally made of franchisees to catch up with royalties and other fees. If payment is not made, termination often occurs. All too often I see the decision to terminate is made with little effort to get the root cause of the problem or help the franchisee. Rather than trying to work with a franchisee, it seems as though it is far easier to cut ties.

My theory is this occurs for a couple of reasons. First, many franchisors are really good at getting people into business but not necessarily great at keeping them in business. Second, there are very few obligations written into most franchise agreements for the franchisors to actually provide a level of coaching and assistance. But despite these concerns, most franchisees will tell you the reason they purchased a franchise business was because of the assistance they believed they would receive from the franchisor. An interesting dichotomy indeed.

So what to do? Well, good franchisors do coach their franchisees. If you are considering a purchase of a franchise, don’t just talk with successful or happy franchisees. Talk with those that have struggled. Find out if the franchisor has done anything to help the struggling franchisee. Does the franchisor provide excellent training programs? Do they actually have ongoing operational support? And do they actually provide marketing assistance? These are just some of the questions to ask. You want a franchisor that makes your success a priority. And unfortunately, that is all too often not the case.

A year ago I joked that I didn’t know the governor (Branstad at the time) and the legislature could cut another $7.7 million from our judiciary. While my comment was tongue-in-cheek, my worries were not. Our Iowa judiciary is facing challenges like we have never seen before. And it’s showing.  The US Institute for Legal Reform had Iowa ranked number 4 among the US states for its judiciary in 2015. In just two short years, we have fallen to number 13. And there is reason to expect us to continue to fall as the Iowa legislature is set to cut another $50 million from state agencies in 2017, including another $4.8 million from our judicial branch.

But as this is about to happen, the judicial branch is so far down on the list of issues that matter to voters it barely even registers. At some point though the people of Iowa will notice but will it then be too late? Consider what these additional cuts may mean as as spelled out by Iowa State Bar Association President Steve Eckley in the latest edition of the Iowa lawyer:

  • Approximately 30 Iowa courthouses will likely close;
  • Additional layoffs will occur as 96 percent of the judicial branch is comprised of personnel costs;
  • Fewer criminals will be arrested and will be more likely to have charges dropped;
  • Victims of domestic abuse, individuals with mental health or substance abuse, parents with family law problems and juveniles in need of court services will be less likely to seek help or unable to get it due to the increased costs of travel time to courthouses outside their towns;
  • Businesses will find it harder to collect accounts, enforce contracts and resolve disputes;
  • Traffic matters will be much harder to resolve due to delays, inconvenience and increased costs;
  • Civil litigants will have problems as they will be the lowest priority; and
  • The Iowa economy may suffer (for example three years of state court funding cuts in Georgia created drastic changes in the total economic output to the tune of $337-$802 million annually.

The worst part about these cuts is that the Iowa judicial branch is essentially self-supporting. The judicial branch only received $175 million of the Iowa budget of $7.2 billion last year (2.5 percent of the total budget). Through collection of fines, fees and court costs the courts paid nearly $150 million into the general fund and several other state funds. In addition, the judicial branch saved the state more than $30 million by diverting individuals from correctional facilities and other expensive programs.

Why is there such an attack on our Iowa judiciary? Eckley speculates, and I believe he is correct, that the real answer is that certain Iowa state legislators have made it known that the courts would receive more funding if the judges made more favorable decisions. As Eckley declares,

This should be a clarion call not just to all Iowa attorneys, but to all Iowans who believe in basic democratic principles enshrined in our Constitution.

If we have courts that make decisions that are biased in favor of those who have political influence we will all lose. You, me and likely even one of those legislators at some point. We must have a properly funded AND independent judiciary. Ignore this issue at your peril!!

Updated information: based upon comments from one of my sources it appears the legislature may not cut quite as much as expected, although cuts are still likely to be in the $1.8 million range, which would still cause some significant issues for providing judicial services.



You want to start a business in Iowa.  Do you really need a lawyer? My answer may surprise you.

Absolutely not!

Every day, many entrepreneurs do exactly that by using online incorporation kits.  There is definitely a segment of the market these incorporation companies serve.

The most obvious motivating factor for setting up a corporation or LLC on your own is to save fees.  But there is a potential trade-off.  You now subject yourself to the hassles of filing a corporation or LLC yourself and the possibility of filing erroneous paperwork.

But the real question to ask yourself is this:  “Have I considered how forming a business entity fits together with starting my business and my goals?”

Filing articles of incorporation or a certificate of organization for an LLC is only one step in the process.  Have you also considered:

  • Which is the right entity for me? Have I considered the best way to protect my assets? Do I form a corporation or LLC? Do I file for S election status?
  • What should be in my Bylaws?
  • Will there be multiple owners? Do I need a shareholder agreement?
  • Who should be on my Board of Directors?
  • Who will be the Officers?
  • Will I have employees? Should I have agreements relating to those employees? A non-compete?
  • How do I obtain an Employer Identification Number (EIN)?
  • What about banking arrangements?
  • How much stock do I issue? How do I capitalize that stock? What should the amount be for authorized but not issued stock?
  • Are there special issues involving how I intend to finance my corporation or LLC?
  • Will I seek venture capital or angel investment?
  • Where should I go for insurance?
  • How do I protect my corporate business name?
  • What are state government requirements?
  • What about taxes?
  • Am I set up to avoid lawsuits?
  • What are the corporate formalities I need to follow?
  • How should I sign documents to avoid personal liability?
  • Do I need to assign existing business to the corporation or LLC?
  • Will I have a lease?
  • What about protecting my company’s intellectual property?

The above list is just a sampling of the issues you may deal with from a legal standpoint as you start your business.  A good business lawyer should be able to help you with all these issues either by providing you with direct advice or connecting you with someone else (often accountants, bankers and insurance agents) that can help fill in the gaps.  Most successful business people will tell you that hiring a good lawyer is crucial to your business success.  The time to hire and build a relationship with a lawyer is not after you have been sued. Plus, you might actually be surprised at the cost of hiring an Iowa lawyer compared to some of the online incorporation companies. Most of the business lawyers I know provide good value for the services and advice provided.

So how to you hire a good business lawyer for your Iowa business? I suggest you follow two main rules:

1. The attorney must be experienced and competent with business law issues.  Since you are in business you probably should not hire the local personal injury, family law or other attorney that has no or limited experience with business law issues.  Choosing a lawyer that is not familiar with business law may have serious consequences and may increase the costs because the lawyer may learn on your dime, or worse, create problems for you. By analogy, you don’t want a plastic surgeon operating on your heart.

2.  Make sure you feel comfortable with the attorney.  Don’t make a snap decision based upon hourly rates.  Do you trust the lawyer?  Did you get your call returned right away?  Is the attorney easy to talk with?  Does the attorney care about you and your business?  Does the relationship feel right?  There are many competent and experienced business attorneys in Iowa so make sure to trust your instincts.