I was busy reading an article on Why Lawyers Don’t Run Startups (And Why Entrepreneurs Hate Lawyers) when I ran across a terrific lesson learned from the article’s author, Steve Blank. 

In every company that gives you a contract there’s someone who wants a deal. When you run into contract issues, call them first


A common thing I see from franchisees is that they include only the name of their franchise in an agreement as opposed to including their corporate or limited liability company name. Most of the time the names are different. For example, if my franchise is "Tops Franchise" but my corporate name is "Rush